BRB: GG and its barely legal brand of lust

It's back! Gossip Girl returns tonight, and if you live in anything resembling a major media market you've probably seen these OMFG ads plastered across a billboard or a bus shelter or a construction site.

Oddly the version in the recent Entertainment Weekly is missing the not-quite-obscene F in the middle. Mainstream subscribers can't handle the heat? Get out of the gossip kitchen, kids, because that's got nothing on the "high school was never this hot where I come from" TV spots. See this:

And this:

And this:

Previously > XOXO, GG & Out